Social Media Marketing is the art of interacting with your followers in bulk, all the while making them feel you are interacting with them one-on-one. Being one of the best Social Media Marketing company of Delhi, we know exactly how to do that. We know how to customize social media messages to users in such a manner that the message resonates with each user. This will make each of your social media user feel personally connected to your brand and will be like brand ambassador for your products and services, getting you free word of mouth publicity. Your followers will also become your referrers, boasting about you in front of friends and family, simply because you were able to interact with them in the right manner on social media.
Inklik knows exactly how to do that. We have managed social media pages of some pretty big brands, and know how to do it right. We are one of the trusted Social Media management agency of Delhi NCR, known for our deep knowledge and skills in bringing best to the social media marketing. We know right tools and techniques to be used to manage social media pages in Delhi in the best possible manner. We know what are the right time for postings on each social network to get the best reach as well as shares / retweets.

Apart from the proven techniques that we already know of, we also keep trying new things with each individual social media account to keep discovering new strategies that might bring even better results for each individual client. Being the premier social media management company of Delhi NCR, we keep pushing ourselves to the limit to ensure we are always coming with new strategies to get the best results on social media marketing.

At adpolarbear, we tailor social media marketing strategies for our clients, based on the product and services offered by them. This involves planning of content, curation of attractive and engaging creatives, regular dispatch of content on social media, and lots of coffee. Our team works days and nights to reach out to people on social media in a way that is different, but more effective than your competitors. Competitor tracking is one of the most important aspect while getting started with SMO. We closely track your competitors, their social media activities, what’s engaging audience, what’s not, and more. This ensures we can pick and choose the strategies that work and avoid the mistakes that your competitors are making.

We don’t just keep ourselves busy managing various social media activities. A good amount of time is also given to Analysis of these activities. We keep ourselves aware of the traffic earned through social media platforms. We have Google Analytics certified professionals in our team, who can cleverly go through Google Analytics reports to understand which type of social media activities are working best for a particular client. This helps us recognize some key points, which further enhance our experience with social media marketing.

Choosing apt social media platforms and strategizing content accordingly is of a great value. We identify the type of business our clients come to us with, and choose where most of their customers can be reached out. There are hundreds of social media platforms out there, and we choose the best ones for our clients to mark their presence and reach out to customers. Platforms like Facebook, Twitter, Linkedin, Instagram, Pinterest, Reddit, and many more, are where we actively post engaging contents. We also make sure the content is optimized according to different platforms for maximum impact. Presence on social media also helps in Search Engine ranking because increased engagements and shares definitely help a website rank in search engine results.

Paid Advertising on social media also comes under social media marketing. It is a means to strategically connect to your customers who aren’t already connected with you on social media. You can selectively target audience for your contents, based on interests, location, gender, age group, etc. Facebook, Twitter, Instagram, Linkedin, and almost all famous social media platforms offer paid advertising feature. As one of the best Social Media PPC company of Delhi, we know how to put up ads on these platforms and get maximum returns, ensuring a good Return on Investment for our clients. We have literally put hundreds of campaigns on social media and have got results at very low bid prices. We know exactly which type of campaigns to run on each social network, how to target campaigns to the potential customers, and how to optimize them to ensure you get best results for your money. We start by creating broad campaigns, and then keep narrowing them based on the results that your campaigns are getting. This ensures that targeting of your campaigns keep becoming better, and is completely driven from the data that your campaigns are generating. That’s like a Win-Win situation for you. Also, we keep launching new campaigns to target different niche of users, who might be a small group size, but could be big spenders for type of products and services that you are selling. We will keep doing all this at our end dynamically, utilizing advanced tools and techniques that we have mastered over the years. You will be able to see the dramatic results that your campaigns will be able to generate.

A lot of companies keep following the same strategy on social media. They just post some creatives and think their work is done. However, Social Media management needs a lot more attention and constant optimization. As one of the best social media management agency of Delhi, we constantly keep evaluating the results of our social media campaigns to analyse what is working best, what type of content is being liked and shared by followers most, and which type of content is generating most comments or questions from followers. Based on this analysis, we further keep optimizing the posts that we add to your social media channels to ensure each post is able to generate the best result, in line with your business objectives. For example, if you want your posts to generate more user comments or questions, we will optimize the posts exactly for that, by asking right questions, creating polls, or asking followers to tag others who might be interested in something like that. All this ensures that our posts get exactly the type of interaction you are looking for.

This is one of the questions we get asked the most. And our answer is that there is no size fit all answer to this. Depending on type of products or services that you are trying to sell, we pick the social networks that will work best for you. For example, if you are trying to sell products that look visually appealing, then we will go with social networks that work best for images. So, Instagram and Pinterest top the list in that case. If you have some product or service that involves some sort of demonstration, then we know we need to create videos to let users fully know about the products. And to market those videos, we go with social networks like YouTube, Facebook, etc. As one of the best social media management company of NCR, we are going to reflect on decades of our experience to pick the right social networks for you that will work best for your products and services. This ensures you get the best ROI and we do not spend our time going after social networks that are not a good fit for your brand.

This is a very important aspect of social media marketing strategy. To keep a constant interaction with your social media followers, it is important to keep posting regularly on social media networks. However, the posting frequency has to be determined separately for each social network. For social networks like Facebook and Instagram, we strive to post twice a day. For Twitter, we post multiple times a day, because only a limited number of users are online at any given point in time. And for Whatsapp, we prefer to post only once a day or less, otherwise the users might start feeling that they are getting too many messages from you. So, depending on the social network that we are managing, we work out the ideal posting frequency accordingly, and make sure you get the best interaction, without alienating your followers. Being one of the most trusted social media management company, you can count on us for that.